of an effort to counteract negative publicity after the November 2011 pepper spraying of student protestors, UC Davis retained consultants for at least $175,000 to improve the school’s online image. Documents related to the effort were released to The Sacramento Bee this week in response to requests filed last month under the California Public Records Act.
In January 2013, UC Davis signed on with a Maryland company called Nevins & Associates for a six-month contract that paid $15,000 a month.
Sourced through Scoop.it from: www.sacbee.com
Reputation Services Co 